Affiliate marketing programs has actually never been as popular before as it is today.  Why?  There can be a variety of reasons.  The most likely factor, nevertheless, could be that the advantages of affiliate marketing have become clearer to a lot of individuals now than they were before.

Today, both the merchants and the affiliates can see clearly that affiliate marketing can work for both of them. The merchant sees affiliate marketing today as the possibility to promote their items at a lower cost.

The affiliates, on the other hand, sees affiliate marketing as a simple way of making earnings online by doing what they like most, which is by developing websites.

Just as the popularity of affiliate marketing has actually moved into greater heights, so has individuals’s outlook about it altered. No longer is affiliate marketing thought about today as an alternative technique for the merchant to advertise his products, or  as a source of additional earnings for the affiliates. For merchants and affiliates alike, affiliate marketing is now thought about as a primary source of revenues and revenues.

So the question now  is what kind of affiliate marketing will work best for you? Are all affiliate marketing programs the very same? Are the advantages the exact same? Or exist affiliate marketing programs that work much better than the others?There are in fact various types or classes of affiliate marketing, and the number of types will  depend on how one will categorize them.

The most basic affiliate marketing programs, however, falls under 2 classifications: pay-per-click (Pay Per Click), and pay-per-performance(PPP ).

• Pay Per Click(Pay Per Click)PPC is the most popular kind of affiliate marketing for affiliates with small sites, and probably the simplest way for them to earn loan.

In this affiliate marketing type, the merchant pays his affiliatewhenever a visitor is described his site, that is whenever someone clicks through the merchant’s banner or text ads. The affiliate earns money a particular quantity even if the visitor he referred does not buy anything from the merchant’s website. Normal costs for PPC affiliate programs are little, usually not going beyond a dollar for every click.

• Pay Per Efficiency (PPP)PPP affiliate marketing is the most popular amongst merchant and is also the most rewarding type  for the affiliates. In this type of affiliate program, the merchant just pays the affiliate whenever his recommendation equates into an action– that is whenever the visitor he has referred actually purchases something from the merchant’s site or when the visitor ends up being a lead.

This implies a lot of savings for the merchant.  On the other hand, it becomes the most rewarding type for the dedicated affiliate, for commissions in PPP affiliate marketing typically comes in the variety of 15% to 20%of the real item sales.

Pay-per-performance affiliate marketing can be more categorized into two popular types:

pay-per-sales(PPS) and pay-per-lead (PPL). o< period class=”Apple-tab-span” design =”white-space: pre “>

Pay Per Sale(PPS) In a pay-per-sale kind of affiliate marketing, the merchants pay the affiliate a certain charge whenever the visitor he has actually described the merchant’s website in fact purchases something from the merchant’s website. Affiliates are often paid on commission basis, although other merchants would decide to pay a fixed charge

.However no matter exactly what the basis of the charge is, it is typically higher than the charge paid to affiliates in a pay-per-click affiliate program.

o< period class=”Apple-tab-span”design=” white-space: pre;”> Pay Per Lead (PPL )The pay-per-lead type  of affiliate marketing is a minor variation of the PPS type and is typically used by insurance  and finance business and other companies who count on leads for their business to grow. In this type of affiliate marketing, the affiliate is paid whenever the visitor he referred to the merchant’s site fills up an application form or any similar type associated to the company of the company. Payment for this kind of affiliate marketing is based upon a fixed fee whose rates approximate that of the fixed charge in the PPS type.Aside from these 3 specific types of affiliate marketing, a great deal of other affiliate marketing types exist.

If the category is based upon the depth of the affiliate network, it can be classified as single-tier, two-tier, and multi-tier affiliate marketing. There is also another kind of affiliate marketing that pays the affiliate each time the client he has referred purchases something from the merchant’s site.

• Single-Tier, Two-Tier, and  Multi-Tier Affiliate Marketing These kinds of affiliate marketing are based upon the different levels or tiers in the affiliate network by which payments are made.  In a single-tier affiliate marketing program, the affiliates are only paid based upon the direct sales or traffic he has actually referred to the merchant.